DIOR MAISON REVEALS: ABCDIOR
An invitation to celebrate the art of giving is the new Dior Maison collection, ABCDIOR.
A new line unveiled by Dior Maison, ABCDior transposes the emblematic Mitzah scarf collection, designed by Maria Grazia Chiuri, onto a series of plates and valet trays, as well as candles and stationery. Reinventing the iconic toile de Jouy – the signature motif used to upholster Monsieur Dior’s very first boutique, called “Colifichets”, in 1947 – each creation carries an enchanting message in the form of an alphabet book that poetically celebrates heritage, passion, desire and dreams. An invitation to celebrate the art of giving — to others or oneself — that the founding couturier held dear.